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How The NBA Jersey Became A Part Of Streetwear

Ever wonder how jerseys in general or NBA jerseys in specific became a part of streetwear? Today the NBA and NFL are a lot more willing to get adventurous with uniform designs, and the reason for this is merchandising. These days, teams are working with fashion designers to come up with more eye catching designs, and the NBA evens has their City series all as a way to sell more merch to their fanbase. But did you know that there was a time when sports fans did not wear shirts reping their fav teams? Or better yet, how did jerseys become a part of streetwear before falling off and not being apart so much? Well I'm Nate the Great from Take Flight 214 and in today's video, we'll cover the rise and fall of NBA jerseys in streetwear.


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