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The Rise and Fall Of Airwalk Sneakers: Fame, Fall & Nostalgia


How many remember Airwalk sneakers? Shortly after their launch in Southern California, Airwalk’s bold and creative footwear silhouettes not only won the hearts of skate, surf, BMX, snowboard and music enthusiasts, but quickly found its way to the feet of general market consumers in every continent on earth.


They sponsored the most talented athletes as well as supported some of the most influential bands of that time. However, these days, Airwalk is a much different brand. It’s all but vanished from the walls of the skate, surf and snowboard shops it once dominated, its loyal following in the core community has moved on and only a few of its world class athletes remain, leaving industry analysts scratching their heads as to how one of the world’s most popular skate brands seemingly faded from the hearts and minds of fans who once held it so dear. So what exactly happened?


How did Airwalk sneakers fall off so hard? Let's find out. I'm Nate the Great from Takeflight214.com and this is the Rise and Fall Of Airwalk Sneakers: Fame, Fall & Nostalgia.

 
 
 

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