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The Rise Of Fashion Nova : How Did They Get So Huge?

If you're of a certain age group, basically in my demographic, I'm sure you've heard the name Fashion Nova. Over the last few years Fashion Nova has taken te fashion industry by storm. Without the aid of traditional advertising, the fast fashion brand was the fourth most Googled fashion company in 2018, joining the ranks of luxury houses Gucci, Louis Vuitton and Chanel and cult hype favorite Supreme, but at a fraction of those brand's prices. But How did it all happen so fast? How could a brand launched only 8 years ago come to rule the fast fashion industry? Well lets find out. I'm Nate the Great from and this is the rise of Fashion Nova.


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